Our Customers are Making a Difference
I subscribe to a lot of RSS feeds for various real estate blogs and news sites. Imagine my surprise when I opened up a Forbes.com article on Real Estate Blogging and discovered one of our favorite customers, Paula Henry!
“When Paula Henry, an Indianapolis Realtor, sat down to post on Agentgenius.com, a blog for real estate professionals, she couldn’t have anticipated the hullabaloo that lay ahead. In a post written in May 2009, she criticized her local real estate board’s rule forbidding her from making her listings searchable by Google.
Jay Thompson and Teresa Boardman, both widely read and influential real estate bloggers, caught wind of Henry’s grievance, and posted further discussion of the issue in their sites. After that, dozens of comments and blog posts sprang up to add to the debate, and its scale continued to mushroom.
“My links and level of readership probably doubled,” says Henry.
The online storm pushed the issue onto the agenda of the National Association of Realtors, the professional organization for real estate agents, and they reinforced the ruling of Henry’s local board. In mid-May, the NAR invited Henry to Washington, D.C., to speak on the issue at their Mid-year Legislative Meetings & Trade Expo. Though her protests were ultimately shot down, her objection to the rule had received widespread recognition. A single post had propelled her from local blogger to national advocate in a matter of weeks.”
Congratulations, Paula! Please go and take a look at her beautiful blog.
